Samarpit Margyogi Foundation crest A traveller on the road home
An NGO for Road Safety · Section 8, Companies Act 2013

मैं लौट कर आऊंगा

I will come home safely

A future where every journey is safe and every life is valued on the road — built through education, advocacy and community action.

The promise in our name

A Margyogi always returns home

“मैं लौट कर आऊंगा” — I will come home safely.

That vow is the heart of Samarpit Margyogi Foundation. Every rider, driver, pedestrian and passenger who steps onto the road is someone's whole world — and every one of them deserves to make it back.

Our mission: to promote road safety through education, advocacy and community involvement — reducing accidents and saving lives, without wasting the Golden Hour.

60 min

The Golden Hour

The first hour after a crash decides who lives. Faster response, better awareness and prepared bystanders turn that hour into second chances — which is why it sits at the centre of everything we do.

Why it matters

India carries the world's heaviest road toll

The scale is staggering — and the people we lose most are the ones with the least protection.

3 min
Roughly one life is lost on an Indian road every few minutes.
11%
India accounts for about 11% of the world's road-crash deaths — with only ~1% of its vehicles.
50%+
More than half of those killed are vulnerable users: pedestrians, cyclists, children, seniors and two-wheeler riders.

Figures reflect widely reported national and global road-safety data.

What we do

From awareness on the street to engineering the road

We work at both ends of the problem — changing how people use roads, and how roads are built to protect them.

📣

Road Safety Awareness

Community drives, school and campus outreach, and campaigns that build a culture of safe, responsible road use — with a focus on the users most at risk.

🎓

Road Safety Education

Structured programmes for road engineers, contractors and the public — grounded in accident-data analysis and the principles of safer road design.

🛣️

Safer, Forgiving Roads

Identifying and treating accident black spots and championing “forgiving road” design, so a moment's mistake doesn't cost a life.

Our work in action

On the ground, where it counts

Awareness drives that reach the people most exposed to road risk — right where their daily journeys begin.

05
Aug 2024

Road Safety Awareness Workshop

Industrial Area, Sector 56, Noida (UP)

SMF ran a road-safety awareness workshop for factory workers who commute by cycle. Participants' awareness was first assessed through a questionnaire, then followed with practical guidance on safe riding, visibility and protective gear — meeting vulnerable road users exactly where the risk is highest.

A global movement

Decade of Action for Road Safety

2021 – 2030

In 2021 the United Nations proclaimed the Decade of Action for Road Safety, with a single ambitious goal: to prevent at least half of all road traffic deaths and injuries by 2030. Guided by the World Health Organization, it calls on governments, communities and organisations to build a road system that protects everyone — especially those most at risk.

Samarpit Margyogi Foundation stands with this movement, carrying its goals onto India's streets through education, awareness and action.

–50%Global target: cut road deaths & injuries in half by 2030.
Leadership

The people behind the promise

SK

Sandeep Kumar

Director (Technical)

Retired Engineer-in-Chief cum Head of Department, UP PWD, Lucknow — bringing a career of highway and infrastructure engineering to the mission for safer roads.

AK

Amita Kumar

Co-Founder · Philanthropist

The heart behind the foundation, she leads its community and outreach work — carrying the message of safe journeys to families, schools and neighbourhoods.